The Bezza is the national compact carmakers’ first compact sedan, which upper body was designed by Malaysians.
Meanwhile, Perodua sold 150,900 vehicles for the first nine months of the year, capturing an estimated total industry volume (TIV) market share of 36.1 per cent.
“We thank our customers for choosing us as their brand of choice and we give our assurance that we will deliver the Bezza, in particular, with minimal waiting for our customers,” said Perodua president and CEO Datuk Aminar Rashid Salleh.
“On a year-to-year comparison, we are cautiously optimistic that we will further reduce the sales deficit gap which currently stands at 4.2 per cent,” said Aminar said.
For comparison, Perodua sold 157,500 vehicles the first nine months of 2015.
Perodua has come up with several key initiatives to drive sales in the fourth quarter.
These initiatives include the “Test Drive and Win” contest whereby the winner stands a chance to win a Perodua Bezza Advance (with GearUp accessories); and an opportunity to win a holiday trip to China.
There is also savings for selected Perodua models in October.