RAWANG: Perodua today announced its first giveback or reward for its "Muhibah di Jalan Raya" road safety campaign after receiving more than 500 pledges from the public.
The 500 pledges received from the public unlocked the first reward from Perodua, in which 500 Perodua customers are given free inspections at any of their 182 service centres nationwide. On top of this, the top 10 most creative posts each month will also receive gifts from Perodua
The campaign is a long term road safety programme that aims at promoting a safer and friendlier road usage by encouraging users to upload their individual pledges as their commitment and contribution for better road safety.
“We believe one of the main causes of road accidents is driver attitude, and we want to influence that attitude by promoting a community of online users who wants to see positive change on our roads,” said Perodua president and chief executive officer Datuk Aminar Rashid Salleh.
The campaign welcomes road users to pledge by uploading a picture or video of themselves with the “OK” sign; their Instagram or/and Facebook with the hashtag #muhibahdijalanraya.
In return for these pledges, Perodua will give back to the community at large.
Aminar said that the Perodua Muhibah campaign was launched with the staff at Perodua headquarters in conjunction with the "balik kampung" season during the Chinese New Year celebration in February.
Perodua will also continue the Perodua Tweckbot programme, a Perodua 50-point vehicle inspection at the Giant Hypermarket in Section 13, Shah Alam from May 19-21.
The 50-point safety check includes an engine check, transmission check, coolant system (include coolant level, fan and temperature), brake system check (include brake fluid and brake pad wear) power steering system check, clutch system check, tyre check, suspension check, electrical system check (include battery, lights and water checks) and engine diagnosis.
In addition to the free 50-point safety check, Perodua will also offer a 20% discount on parts and accessories to its customers who take part in the programme (terms and conditions apply).
Since 2011, Perodua has inspected over 4,300 vehicles nationwide under the Perodua Tweckbot banner.
Perodua rewards with 500 free vehicle inspections in safety campaign