All new Kia logo to arrive in 2021

By RIZAL JOHAN | 27 October 2020


PETALING JAYA: One can expect the stylish new logo from Korean marque Kia from as early as 2021 according to a report from Automotive News.

Kia officially confirmed the arrival of the new logo in February and now says that the new look will make its debut on a production vehicle next year.

The new Kia logo consists of a stark, italicized treatment, giving it a more modern look.

Imagine Kia concept.
Imagine Kia concept.


The three letters are now connected to each other and ditches the signature circular surround synonymous with the brand since the beginning.

This is part of Kia's Plan S (Shift) which will officially roll out next year as Kia's global CEO, Ho Sung Song said he wants the brand to be "more dynamic, stylish, and inventive," with a stronger emphasis on electric vehicles.

Kia promises a lineup of at least 11 EVs by the year 2025.

 

Keywords