In the long term, Audi is pursuing the vision of CO2-neutral mobility and aims to be climate-neutral throughout the company on balance by 2050.
Audi is focusing on the electric car, which has the best carbon footprint of all drive systems in the largest markets over its entire service life.
The starting signal for the electric initiative was given by the Audi e-tron, which has been available at dealerships since March. Before the end of this year, the brand with the four rings will also present the Audi e-tron Sportback, another derivative of the series.
This will be followed by the series-produced versions of the emotive sports car Audi e-tron GT concept, to be produced by Audi Sport GmbH, and the compact SUV Audi Q4 e-tron concept, which was presented at the Geneva Motor Show.
Audi plans to offer 30 electrified models by 2025, 20 of which will be purely electric. The proportion of electrified vehicles will then amount to 40 percent of total unit sales.
The brand is also continuing to develop conventional engines with a focus on universal mild hybridisation and the 48-volt electrical system.
Plug-in hybrids are also an essential element of the electrification initiative. This year, Audi will launch four more PHEV models, starting with the Q5 55 TFSI e quattro, which has been available since summer.
"We want to become a leading CO2-neutral premium supplier," said Audi CEO Bram Schot. "This clearly includes responsibility for our products throughout their lifecycles.”
In order to achieve its self-imposed 2025 milestone, Audi has defined measures along the entire value chain that will gradually become fully effective.