The automaker continues to reinforce its position as the leading e-mobility provider in Malaysia, having delivered a total of 3,148 electrified BMW and MINI vehicles in 2019.
This contributes to a total of over 17,000 electrified vehicles delivered by BMW Group Malaysia since 2015.
“Against the backdrop of a challenging year for the automotive sector, we are proud to have achieved such success within the electrified segment in Malaysia and across the globe – which reaffirms our optimism for the year ahead," said BMW Group Malaysia managing director Harald Hoelzl.
"We are committed to continue leading the charge for electromobility in Malaysia, especially in light of the upcoming National Automotive Policy announcement that will see electrified vehicles play a prominent role in propelling our automotive sector to greater heights.”
Last year also marked the third consecutive year BMW Group Malaysia expanded the infrastructure for electromobility in the country, having introduced 18 new BMW i charging facilities across Malaysia.
It rolled out over 30 BMW i charging stations within three years.
The BMW brand saw 9,300 new owners in Malaysia last year.
This was led by a delivery of 2,514 units of the BMW 3 Series, of which over 1,000 were the BMW 330e M Sport.
Another key contributor to BMW’s total deliveries in 2019 was the BMW 5 Series which saw over 2,000 new owners.
The BMW X Family presented remarkable deliveries throughout 2019, charting a total delivery of 3,985 units.
The BMW X3 was the highest contributing model with a delivery of 1,354 units, followed closely by the BMW X1 with 1,331 deliveries in 2019.
The electrified BMW X5 xDrive40e also contributed to 24% (975) of total deliveries in the BMW X Family, making it the third bestselling BMW X model in 2019.
MINI delivered 1,142 vehicles last year, with the MINI Countryman contributing to more than half of the total deliveries (685 units).
Meanwhile, BMW Motorrad delivered 1,125 motorcycles to new owners.
The key contributor to the growth remains the Adventure segment with over 600 new owners in 2019.
With a range of flexible financing plans, BMW Group Financial Services Malaysia financed half of BMW and MINI vehicles delivered last year.
Moving into 2020, the premium automaker will introduce Malaysia to a new league of sporting excellence through the Story of Thrilling Sportiness to boldly challenge the status quo on every terrain, while the Story of Independent Style will be the key driver in the pursuit
of individuality for the BMW brand, redefining luxury through inspirational aesthetics and pioneering innovations that will set a new benchmark in the luxury segment.
