SHAH ALAM: Malaysia’s e-wallet company Boost has announced that its payment service is now available at 800 Shell fuel stations nationwide with the aim of enhancing customers’ retail experience.
In celebrating the partnership, Boost and Shell are having an exclusive promotion that will run from May 14 to June 14.
The promotion will look to reward its customers with two RM5 cashback after spending RM40 with their Boost e-wallet at selected Shell stations.
The collaboration began in April and its service are now available at more than 80% of Shell's fuel stations across the country.
According to its press statement, Boost indicated that response to its e-wallet payment option has been encouraging enough to make this service available at all Shell stations nationwide by end May 2019.
“Boost was first launched for mobile prepaid users to reload their mobile credit but since getting our e-Money license from Bank Negara Malaysia, our e-wallet features have gained a lot of traction. We are excited to play a leading role in turning Malaysia into a cashless society, in-line with the Government’s ambitions," said Axiata Digital Services (parent company to Boost) CEO Mohd Khairil Abdullah.
“We wanted customers to be able to pay for their goods and services in a convenient and safe manner. As such, we see this partnership as providing more convenience to our users, because now they can use our e-wallet at Shell stations nationwide,” he added.
Customers can now transact payments, money transfers, e-vouchers, e-gifting and prepaid top-ups through Boost's e-wallet payment system and can be downloaded from the App Store (for iOS users) or Google Play Store (for Android users).
The local e-wallet platform claims that it now has over 4.0mil registered users and over 80,000 merchant touchpoints, and growing.
"Our customers are digitally savvy and technology plays an important role in their day-to-day lives. Hence, partnering with the nation’s leading e-wallet enables us to offer them the additional option to pay with their Boost e-wallet when fuelling up with Shell fuels and grabbing their favourite treats at Shell Select,” said Shell Malaysia Trading and Shell Timur managing director Shairan Huzani Husain.
“We are constantly looking to offer Malaysians a more convenient and enhanced retail experience, to help make their life’s journeys better,” added Shairan.