KUALA LUMPUR: Chevron Malaysia Limited, which operates the Caltex brand in Malaysia, officially launched the Caltex Havoline autoPro workshop programme tailored for quick-lube automotive business partners who wish to expand their businesses and credibility as a preferred operator.
The comprehensive programme, unveiled at Osaga Service Centre, one of the first partner workshops to adopt the programme, is designed to offer the right expertise and resources needed to develop and protect businesses.
Speaking at the launch was Area Business Manager, AP Cluster, Chevron Lubricants, Najam Shamsuddin, “We are proud and excited to bring more value to our business partners and end users through the Caltex Havoline autoPro workshop programme.
"Our fuels and lubricants have been proven throughout the years as products that meet and exceed consumers’ expectations. Now, we are embarking on a journey to build a strong brand image for our partner workshops without the franchisee or royalty fees while gaining the expertise and resources to grow and protect their businesses.”
Osaga Service Centre, Service Manager, Yap Wai Ching said, “We are extremely delighted to be one of the first workshops to join the Caltex Havoline autoPro workshop programme as it shows the trust that Caltex puts into our partnership.
"Being a firm believer in the innovation behind the Caltex Havoline products has only allowed us to serve customers better and contribute to the longevity of their vehicles. So much so that we encounter new generations of families returning to Osaga to service their vehicles."
To celebrate the launch of the Caltex Havoline autoPro workshop, Caltex will be running a special promotion for the first 100 customers who register to get their car serviced at Osaga Service Centre, located in Kajang, beginning July 29, 2019.
The first 50 customers who register will receive free labour charge for basic oil change and Techron Concentrate Plus worth RM100 while the subsequent 50 customers stand to receive free labour charge for basic oil change worth RM50.
