Gentex-PayByCar deal enables in-car payments for fuel and other essentials

By CARSIFU | 6 December 2020


BOSTON: Gentex Corporation and PayByCar,Inc. have announced a deal that will allow an increasing number of drivers to pay for fuel and other essentials directly from their vehicle.

The US companies are working to ensure compatibility between Gentex’s Integrated Toll Module and PayByCar, an innovative payment solution that allows drivers to use their smartphone and toll transponder to fuel up at some petrol stations without using cash or a credit card.

PayByCar uses the driver’s toll transponder to identify the vehicle upon entering a participating station.

The system immediately sends a text message to the driver, who replies with the appropriate pump number. PayByCar then turns on the pump, registers the transaction, charges the driver’s credit card, and issues an email receipt.

Gentex supplies automakers with Integrated Toll Module (ITM), a nationwide toll collection technology for factory integration into new vehicles.

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The system combines almost all US tolling protocols, providing drivers with frictionless access to toll roads throughout the US while eliminating the need for multiple transponders cluttering the windscreen.

By ensuring compatibility between the two technologies, Gentex and PayByCar said they could help each other grow their mutual customer base while introducing new users to the benefits of the transactional vehicle.

“It’s truly a win-win relationship for both companies,” said Gentex chief technology officer Neil Boehm.

“PayByCar affords ITM customers added functionality while we help expand PayByCar’s user base. As ITM grows in popularity and PayByCar expands transaction locations, everyone benefits.”

The two companies also believe that consumers are starting to appreciate the benefits of contactless transactions in the age of a pandemic.

“Clearly, we’re living at a time when contactless payments are becoming increasingly important,” said PayByCar president & COO Anand Raman. “We’re excited to offer drivers not only the convenience of simple and quick transactions, but also the added safety and peace of mind of a touch-free payment experience.”

Gentex is a leading supplier of digital vision and connected car technologies to the global automotive industry.

PayByCar makes possible in-vehicle contactless payments for connected cars – both new models with state-of-the-art tech, as well as millions of older vehicles.

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