KUALA LUMPUR: Volkswagen Passenger Cars Malaysia (VPCM) and SEA Lazada Malaysia today announced their collaboration that will see 12 Volkswagen Beetles sold online.
“We live in a digital age where goods and services can be obtained online, so why not cars. To be able to purchase an iconic limited edition car through an e-commerce platform is something that has never been done before here," said VPC managing director Erik Winter.
The partnership allows Malaysians the opportunity to own the exclusive
limited-edition Volkswagen Beetles by purchasing them through the convenience of Lazada’s online platform.
This comes in conjunction with Lazada’s Online Revolution campaign that will run from Dec 12 to 14.
Each of the 12 limited edition Beetles will be sold online at RM112,112 (on-the-road with GST without insurance) with two designs for choice – the “Herbie 53” in Pure White and White Silver, and the “Hot Bug” in Tornado Red.
Customers interested to own any of the Beetles will simply need to visit
Lazada’s platform and purchase an exclusive Welcome Kit at RM5,000, which doubles as a pre-payment booking fee.
The Welcome Kit contains a limited edition Volkswagen keychain and a
Touch & Go card with a pre-loaded value of RM100.
Once the purchase is finalised, the customer will be contacted by a Volkswagen representative for customers to select their preferred dealership and complete the purchase.
“This collaboration is a testament that customers can purchase anything via our platform, with cars being sold online for the first time in Malaysia," said Lazada Malaysia CEO Hans-Peter Ressel.
The limited-edition Beetles comes with leather-wrapped multi-function steering wheel, a 5.8-inch Touchscreen 'Composition Colour' with USB, Bluetooth, eight-speaker sound system and ‘Pepita’ fabric seats to name a few.
Under the hood lies a 1.2-litre turbocharged TSI engine providing 105PS and 175Nm that's managed by a seven-speed DSG.
The limited edition Beetles, as well as all Volkswagen vehicles, come with a five-year manufacturer warranty and a five-year roadside assistance.
For more information, visit www.volkswagen.com.my and http://www.lazada.com.my/volkswagen-passenger- cars-malaysia/