Honda and Hitachi team up on EV motors

By CARSIFU | 8 February 2017

TOKYO: Hitachi Automotive Systems and Honda Motor Company has announced that they have signed a Memorandum of Understanding (MoU), aiming to establish a joint venture company for the development, manufacture and sales of motors for electric vehicles (EVs).

The two companies now will conduct formal discussions regarding the establishment of the new company.

Since Hitachi Automotive Systems first started selling motors for EVs in 1999, it has been refining its technological and product capabilities to develop high-output, lightweight and compact EV motors.

The company has delivered a high volume of these motors to vehicle manufacturers in Japan and throughout the world, and has earned high praise throughout the industry for the performance of these products and its production technology.

Since 1999, when Honda launched its first hybrid car - the Insight, the company has focused on expanding its EV line-up as it continues to enhance its technological and production capabilities with respect to the motors that form the core component of EVs.

Going forward, with environmental conservation measures and regulations increasing on a global scale, the market for EVs is expected to continue to grow.

Based on this direction, the two companies signed the MoU with the aim of using the collaboration between a vehicle manufacturer and supplier to generate technological synergy and economies of scale that will strengthen their competitive advantage.

Subsidiary operations of the new Japan-based joint venture are planned for the United States and People’s Republic of China, each with manufacturing and sales functions.

Together with the establishment of these operations, the new company will expand the global supply of motors by creating a robust response to demand from Honda and other vehicle manufacturers.

In parallel to the efforts of the new company, Hitachi Automotive Systems will continue to promote its business operations by maintaining the business relationships it has with vehicle manufacturers that receive their supply of motors from the company.

In additioin, Honda will continue to focus on the global promotion of EVs by using motors from the new company as well as the motors it currently manufactures itself in Japan.

Further details of the joint venture are currently under discussion by the two companies.

The following are items that are currently part of the plan:

1. Overview of the Joint Venture Company (planned)
Name of company: To be determined
Location: 2520 Takaba, Hitachinaka City, Ibaraki Prefecture.
Representative: To be determined
Business: Development, manufacture and sales of motors for EVs
Capital: 5 billion yen
Planned date of establishment: July 2017
Investment ratio: Hitachi Automotive Systems, Ltd. 51%
Honda Motor Co., Ltd. 49%

2. Future schedule
The signing of the definitive agreement for the establishment of the joint venture company is planned for the end of March 2017.