Kia Motors fast-tracks partnerships with global mobility companies
By RIZAL JOHAN | 17 August 2020
PETALING JAYA: Kia Motors Corporation has announced plans to expand its partnerships with global mobility companies to meet the needs of a diverse range of customers worldwide including Grab for the South-East Asian region.
Kia’s president and CEO Ho Sung Song announced the company’s strategy for global mobility during his visit to the company’s Sohari plant in South Korea to review launch preparations for the fourth-generation Carnival.
“Kia is striving to provide customized products and differentiated mobility services based on its long history in automotive manufacturing,” said [resident Song. “Kia will further enhance its collaboration with global partners to offer regionally customized mobility services as it implements its ‘Plan S’ strategy.”
In South Korea, Kia will enhance its local "Kia Flex" vehicle subscription programme by expanding the fleet size to 200 vehicles.
The vehicle line-up will include the new Carnival, which is nearing its Korean market launch, and a new EV model to be added in the future.
In Europe, Kia will work with global partners to provide a customised mobility service for the region. In 2018, Kia established a car-sharing service called ‘WiBLE’ with Spanish energy company Repsol.
In North America, Kia will accelerate its electrification efforts and further enhance its cooperation with its mobility partners. The company provided 200 Niro EVs to the car-hailing firm Lyft last year, and this year provided 44 Niro HEVs to MoceanLab, Hyundai Motor Group’s mobility service company.
In emerging markets, Kia is also preparing to take market share. It has partnered with companies such as Ola, India’s largest ride-hailing company; Revv, an Indian car-sharing company; and Grab, Southeast Asia’s largest ride-hailing company.
Tags
Autos Kia
Reviews

Mercedes-Benz E 350 e PHEV: Refined elegance, timeless prest...

8.4
Mercedes-Benz E 350 e AMG Line: Best of both worlds

7.9
Xpeng G6 580 Pro: Fresh and fluidic

Guangzhou adventures: Zontes 368 scooter and 703 Adventure m...

7.6
Maserati GranTurismo (Mk2) Modena: Sharp and smooth operator

6.8
Triumph Tiger 900 GT Pro: Multi-talented adventurer

Hyundai Ioniq 5 N: Born rascal

6.6
Husqvarna Svartpilen 401: Inspiring retro design
Videos

StarCarSifu Editors' Choice Awards 2024: Top winners

The Snowball – Lamborghini’s Heartwarming Christmas Story of...

EVOGO battery swapping solution showcased at IAA Mobility 20...
