SOLIHULL, UK: Land Rover has re-created history by building an authentic replica of the production line used to manufacture its first 4x4 in 1948.
The ‘Defender Celebration Line’ re-creates in detail how the first Series I Land Rover was built at the Solihull manufacturing plant just after the Second World War.
The new visitor attraction showcases replica models in various stages of production, each one meticulously built using identical parts and in precisely the same way as the original Series I.
The display gives an insight into life on a car production line in the late 1940’s using original tools and a draftsmen’s drawing board where visitors are also asked to wear authentic overalls known as ‘cow gowns.’
The attraction boasts an area dedicated to telling the story of the creation of the original Series I by Land Rover founder Maurice Wilks using previously unseen video footage provided by his family.
The Celebration Line is located in the heart of the Defender production line which is housed inside one of the original production buildings at Jaguar Land Rover’s Solihull factory.
The opening of the attraction marks the start of a year of celebration as the Defender enters its final year of production in the UK.
Jaguar Land Rover heritage director John Edwards, says the heritage line will take visitors back to the beginning of the world’s most famous 4x4 manufacturer.
He said: “Land Rover has a rich heritage based around the Series I and Defender models, and we wanted to create something extra special that would give visitors and enthusiasts a unique insight into how it all started back in 1948.
“It has been a huge task to recreate a production line from almost 70 years ago, from sourcing original parts for the Series I models, to authentically re-creating the working environment and uniform of employees who were here. The team involved has been meticulous in their research, planning and creation of what is a fitting tribute to the legendary heritage of Land Rover.”
The three-hour tour begins at the beginning of the production process – the body shop.
The tour then continues in final assembly where visitors can see the engine and gearbox lowered onto the chassis and watch as the labour intensive process of assembling the painted body panels begins.
Tours cost £45 (RM247) per person.
