Mazda North America to make auto brakes as standard

By CARSIFU | 18 March 2016

WASHINGTON: Mazda North American Operations will make Automatic Emergency Braking (AEB) standard on all of its new vehicles by September 1, 2022, as part of its i-ACTIVSENSE safety technologies strategy.

AEB helps to prevent crashes and to reduce their severity by applying a vehicle's brakes automatically.

The systems use on-board sensors such as radar, cameras or lasers to detect an imminent crash, warn the driver, and prepares the vehicle by adjusting the brake pads closer to the brake discs, and if the driver does not take sufficient action, apply the brakes.

Mazda's Smart City Braking System:

Mazda's i-ACTIVSENSE is an umbrella term covering a series of advanced safety technologies which make use of detection devices such as milliwave radars and cameras.

They include active safety technologies that support safe driving by helping the driver to recognise potential hazards, and pre-crash safety technologies, which help to avert collisions or reduce their severity in situations where they cannot be avoided.

"Mazda's safety philosophy is based on understanding, respecting, and trusting the driver, because driving matters," said Mazda North American Operations president and CEO Masahiro Moro.