"The Urban Hunting movement is inspired by Mercedes-Benz's compact car family that has revolutionised the premium compact car segment in the industry. These progressive automobiles are the perfect companion to a new generation of Urban Hunters - natives of the concrete jungle who live the active lifestyle personified by these cars," said Mercedes-Benz Malaysia vice president of sales and marketing (passenger cars) Mark Raine.
Additionally, it is aimed at inspiring a new generation of Urban Hunters made up of young urbanites living dynamic lifestyles and are always looking for thrills and adventures within Kuala Lumpur.
From left: Mark and Samson
"As a proud and passionate retailer of Mercedes-Benz automobiles, NZ Wheels works towards being an inspirational and progressive company that is open to change and evolve for the better. Through the Urban Hunting movement, we want to encourage our youthful customers to embrace the changes and take on the challenges that come with growing up to achieve their dreams," said Naza Corporation Holdings group CEO (automotive group) Datuk Samson Anand George.
Since 2015, the Urban Hunting movement has been driven by the Mercedes-Benz family of compact cars that include the A-Class, CLA-Class and GLA-Class - all of which helped redefine the premium compact segment with their combination of performance, comfort, pioneering technology and modern luxury.
