PETALING JAYA: Mercedes-Benz Malaysia (MBM) delivered a record-breaking third quarter performance in 2018, resulting in 10,143 cars delivered to customers since the start of the year.
Mercedes-Benz Malaysia delivered 10,143 vehicles in 3Q 2018, a 16 per cent increase compared to the same period last year; while a market share of 2.5 per cent in total for 3Q 2018 records an improvement of 0.2 per cent from 3Q 2017.
MBM’s locally-produced cars namely the C-, E-, and S-Class, collectively recorded a total of 6,344 units sold. MBM’s range of compact cars comprising the A-Class, B-Class, GLA-Class and CLA-Class recorded 1,268 units sold.
These two segments recorded increases of 21.1 per cent and four per cent respectively compared to the third quarter of last year.
The premium SUV range by Mercedes-Benz remained a growth driver recording 1,960 units sold, which translated into a 3.4 per cent increase compared to Q3 2017. The eminent brand-shapers in the form of the Mercedes-Benz Dream Cars collection also recorded a notable achievement with 570 units sold, marking a 40 per cent increase compared to 3Q 2017.
Adding to its diverse portfolio, Mercedes-Benz Malaysia also launched the new S-Class limousine, along with the S-Class cabriolet, S-Class Coupe, and Mercedes-Maybach S-Class in 3Q 2018.
“In the third quarter of 2018, we enjoyed bringing a host of updates to excite our fans and customers in the premium market segment. These continue to make up a tailored luxury lifestyle brand experience that is unique to Mercedes-Benz,” said Mercedes-Benz Malaysia president and CEO Dr Claus Weidner.
Mercedes-Benz Services Malaysia (MBSM), the financing arm of MBM, showed growth in Q3 of 2018 maintaining a serviced portfolio of over RM2.5 billion, and continues to finance four out of 10 Mercedes-Benz cars sold in Malaysia.
Enhancing the current service standard of finance and insurance products, customer car loan decisions at MBSM can now be undertaken in seconds through the use of a newly automated underwriting process for loan applications upon receipt of a complete set of required documents. Within a month of introduction of this service, MBSM was processing 15 per cent of applications via this efficient and convenient method.
To diversify its funding sources in anticipation of further growth prospects in the local market, MBSM recently issued a RM3 billion corporate bond programme in Malaysia. MBSM received a credit rating of AAA by the independent credit rating agency RAM and its first issuance of RM250 million of the bond program has been comprehensively taken up by local investors.
Mercedes-Benz Malaysia also used the press call to introduce the Mercedes-AMG E 53 Sedan and the Mercedes-AMG E 53 Coupé. The locally assembled cars are priced at RM740,000 and RM764,000 respectively.
Both cars come with an integrated starter generator, which enhances the AMG performance and driving dynamics, while at the same time reducing fuel consumption and emissions.
