MINI compiles its April Fools jokes to make you smile

By CARSIFU | 2 April 2020


NEW YORK: At a serious time when people around the world are trying to stay safe and healthy, and practice social distancing at home, MINI USA ties to bring the therapeutic power of a smile by highlighting some of its most memorable and humorous past April Fools’ moments since the company re-launched in 2002.

This is in honour of this April Fools’ Day, a holiday that is widely considered to be cancelled this year.

MINI (April fools) - 21


Over the past 18 years, MINI has celebrated the levity and joy of April Fools’ Day with outlandish models, concepts and accessories that were never intended to make it to reality.

While most were simply virtual ideas to celebrate a holiday dedicated to jokes and pranks that dates back to the 1500s, MINI did go as far to create one and launch it at a major international auto show in 2012.

Below are some of MINI’s best April Fools’ Day releases.

MINI (April fools) - 01 fog buster

2002 - MINI introduces revolutionary third headlight: "Centrelite" - another example of when three is more fun than two

MINI (April fools) - 04

2003 - Remote Control Steering available on MINI: Little car crammed with high technology sets new standards for convenience.

2004 - MINI USA introduces eight speed gearbox: MINI’s Forward Thinking Adds More Fun with 2 Speeds in Reverse

2005 - MINI USA announces next new special edition; the MINI Pullman special model to promote flexible transportation initiative

2006 - MINI USA announces new "Build Your Own" programme where virtual experience becomes “reality” for owners to build their own MINI at home.

2009 - MINI to introduce "Perpetual Motion" magnetic propulsion system: New magnetic system delivers world-leading fuel efficiency to MINI PR-0401 with hundreds, possibly thousands of miles of range with magnetic power. Drive across the US in a MINI for just a few dollars.

2010 - MINI USA takes automobile personalisation to a new level: Revolutionary new paint system allows quick, unlimited exterior colour changes on the new MINI.

 

MINI (April fools) - 05

2012 - New amphibious MINI Cooper Yachtsman to launch in New York...overlooking the Hudson River.

 


2016 - MINI UK debuts the new MINI Hipster Hatch: World Premier of MINI Hipster Hatch with Instagram Filtered Windows, Twin-deck cassette player as standard, fixed-gear drivetrain, upcycled alloy wheels and stonewash denim upholstery.

 


2017 - New accessories for the MINI Convertible: The John Cooker Works Package: MINI special projects has cooked up an innovative accessories package for the MINI Convertible. The MINI Convertible with the MINI John Cooker Works Package.

 


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