New Porsche Studio opens in 'Silicon Valley of Taiwan'

By RIZAL JOHAN | 6 October 2020


HSINCHU: Porsche has just opened the 12th Porsche Studio worldwide in this city in Taiwan well-known for its science-based industrial park, also dubbed the “Silicon Valley of Taiwan”.

In June 2020, Porsche Taiwan’s new partner Prestige Motors held the ground-breaking ceremony for a new Porsche Centre Hsinchu.

With the new Porsche Studio, they now bring the charm of the sportscar brand already to the city. Porsche craftsmanship, aesthetics and urban lifestyle can now be easily experienced and embraced.

Porsche Studio Hsinchu is welcoming fans and enthusiasts to explore the Porsche essence by infusing sportscar spirit into urban life.

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Here, they can share their leisure time with extraordinary experiences and indulge in car affection with Porsche. The façade combines dynamic technology with state-of-the-art materials and architectural elements. Its dark body consistently directs the focus to the studio's large glazed shop window front of the Studio.

Porsche and its partners are committed to expand the retail network of the sportscar brand – especially in Asia.

“After revealing the Porsche NOW! Sales Pop-Up in Taoyuan and the new Porsche Centre Taipei, Porsche Taiwan is now rolling out the new Porsche Studio Hsinchu in collaboration with Prestige Motors. We are proud to have this great partner with years of expertise in Taiwan – a market with increasing importance for us,” says Matthias Becker, Vice President Region Overseas and Emerging Markets.

“The Porsche Studio Hsinchu has the typical lifestyle-oriented atmosphere and aims to build close connections with customers.”

 

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