Perodua banks on Sabah and Sarawak as top market for Aruz

By CARSIFU | 17 March 2019


KUCHING: Perodua is aiming for its new seven-seater Aruz to top the SUV sales charts in Sabah and Sarawak, a predominantly SUV-driven market.

“Perodua is targeting to expand further its East Malaysian market share from 40% currently, and the Aruz will spearhead that expansion,” said Perodua president and CEO Datuk Zainal Abidin Ahmad on Saturday.

He was here to flag off the Perodua Aruz TransBorneo Convoy, in which six units of the Aruz will be travelling 1,500km from Kuching to Tawau from March 16-22.

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Along the way, the convoy will be calling at major towns and cities including Sibu, Bintulu, Miri, Kota Kinabalu, Ranau and Sandakan to engage with local communities and councils, allowing them to get up close to and experience the new Perodua SUV.

Perodua has delivered over 4,000 units out of over 14,000 bookings nationwide to date.

The Aruz X is sold at RM74,900 while the AV variant is RM79,900 in Sabah and Sarawak.

READ MOREPerodua Aruz launched in Jan 2019

 

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