The Macan is showcased in the campaign with four unique colours: Lava Orange, Rivera Blue, Viper Green and Ultra Violet.
Alongside the campaign, the Instagram contest will offer three individuals a fully sponsored photography class held by Florian in Penang, Malaysia. To enter the contest, members of the public would simply need to take and post a photo or video that embodies their interpretation of “Life Intensified”.
The photo or video must then be uploaded to Instagram with the hashtag #LifeIntensified. Winners will be announced on Sept 17. More details at www.lifeintensified.asia.
Porsche set up a unit called Porsche Exclusive in 1986 to sell customised parts. It was rebranded as “Porsche Exclusive Manufaktur" this year.
The range of services available also includes advising customers, developing special equipment options for each model range and producing limited production runs. Last year, Porsche Exclusive Manufaktur produced 15,000 customised vehicles for its customers.
