BANGKOK: Toyota Mobility Foundation, a unit of the Toyota group, has teamed up with Thai authorities to ease traffic jams on Rama 4 Road here.
The 18-month "Rama 4 Model" project would be funded through a grant of 50 million baht (RM6.9mil) from the foundation to Chulalongkorn University. It would start this month through to early 2021. The trial would study and test the ability to use advanced data-driven solutions that can ease traffic congestion on the Rama 4 Road.
Other parties involved in the project are the Ministry of Transport, Bangkok Metropolitan Administration, Metropolitan Police Bureau and Grab (Taxi) Thailand.
READ MORE: Toyota ropes in weather guys to improve driver safety
The Rama 4 Road was chosen as it is one of the most congested areas here. It offers a unique set of circumstances including significant growth potential for new business and residential areas such as One Bangkok and Samyarn Mitrtown Project, among others.
The critical component of this project is the effective usage of huge and diverse sets of data from several sources such as GPS data from Grab Taxi and Public Buses, CCTV footage and multiple sensors. This data would be combined with new technology for analysis (AI and Machine Learning) and knowledge from mobility and technology experts from private and academic entities such as Chulalongkorn University, ITIC, AIT, Siametrics and Waycare.
The project seeks to understand and visualise current traffic conditions and status, predict future traffic issues, and help design traffic management systems and transportation networks.
The foundation was set up in August 2014 to support the development of a more mobile society. It taps into Toyota's expertise in technology, safety, and the environment, working in partnership with universities, government, non-profit organisations, research institutions and other organisations to address mobility issues around the world.