KUALA LUMPUR: Waze moves to strengthen its position as Malaysia’s go-to platform for bringing together communities on and off the road, with the appointment of Kelvin Sim (pic) as its new country manager.
As Waze's point man in Malaysia, Sim is tasked with growing the business, establishing local partnerships to improve the driving experience for all Malaysians and promoting community engagement to address transportation challenges.
Sim has had over 18 years of working experience in radio, banking and telecommunications and has worked in Malaysia, Vietnam, Thailand and the Philippines.
The Malaysian Waze community is one of the largest in the world, which numbers 5.9 million monthly active users. The Malaysian community of Waze Map Editors is also one of the world’s most active, featuring more than 300 volunteers who contribute their time, skills and effort to share road insights and update Waze maps to ensure that Malaysians can have the best possible driving experience.
As part of Waze’s growth in the country, Sim is leading a team that manages local advertising and marketing services while helping to improve driving conditions in various ways such as the Waze Connected Citizens Programme.
In the past, Waze’s work with Selangor has helped motorists to report potholes that need patching.
