MODENA: All new Maserati models will be 100% developed, engineered and built in Italy, and will adopt hybrid and battery electric propulsion systems.
Maserati’s electrification programme starts this year, and the first hybrid car to be built will be the new Maserati Ghibli.
Production of the new Maserati GranTurismo and GranCabrio, the Brand's first cars to adopt 100% electric solutions, will commence in 2021.
Maserati has decided to build the GranTurismo and GranCabrio at the Mirafiori production hub, with an investment of 800 million Euros.
The latest generation of the GranTurismo and GranCabrio, two iconic cars for the Trident Brand, have totalled more than 40,000 units sold from 2007 to 2019.
In 2020, the first of the new Modena-built Maserati models will be the super sports car.
Major modernisation work is in progress on the production line at the Modena plant, partly to accommodate the electric version of the new super sports car.
Also upcoming is a new Maserati utility vehicle, to be built at Cassino.
About 800 million Euros will be invested in construction of the new production line, scheduled to begin at the end of the first quarter of 2020.
The first pre-production cars are expected to come off the line by 2021.