The virtual screening of The Italian Job was held online on May 13. It was attended by more than 350 MINI owners who generated over 1,470 chat messages in the virtual screening platform.
The evening event was hosted by Mike Peyton, Vice President, MINI of the Americas, who welcomed the group, shared trivia questions during the intermission, chatted with members of the community in real time during the movie, and closed out the night with a live Q&A session with owners.
“We know that our owners love to gather and enjoy each other’s company, something that is not possible right now due to social distancing,” said Mike Peyton, Vice President, MINI of the Americas. “It is important for MINI to bring our community together. It is what MINI is all about.”
The Italian Job is an American action thriller starring Mark Wahlberg, Charlize Theron, and a trio of red, white, and blue MINI Coopers.
32 MINIs were used in the making of the film, with the actors trained to do as many of the driving scenes as possible. In addition, three of the MINIs were specially converted to full battery electric drive to be used in filming the escape scenes in the underground tunnels of Los Angeles.
