Airbus Pop.Up is a flying car with a twist

By CARSIFU | 8 March 2017


GENEVA: Here's a zany idea from Airbus. It has introduced Pop.Up at the Geneva Motor Show, touting it as a modular vehicle that can travel on land and in the air.

It is the first modular, fully electric, zero emission concept vehicle system designed to relieve traffic jams in crowded megacities.

Pop.Up_copyright Italdesign


The feasible concept is the result of Italdesign and Airbus’ joint work on how to tackle the mobility challenges in the future.

With traffic jams projected to hugely increase by 2030, the companies decided to combine their engineering expertise to tackle how to best achieve a sustainable, modular and multimodal urban mobility system. Hence, the Pop.Up concept.



The Pop.Up vehicle combines the flexibility of a small two seater ground vehicle with the freedom and speed of a vertical take-off and landing (VTOL) air vehicle, thus bridging the automotive and aerospace domains.

Pop.Up’s modus operandi is simple: passengers plan their journey and book their trip via an easy-to-use app. The system automatically suggests the best transport solution - according to user knowledge, timing, traffic congestion, costs, ridesharing demands - joining either the air or ground module or other means of transportation to the passenger capsule, and following passengers’ preferences and needs.

Pop.Up_interiors layout_copyright Italdesign


At the heart of the concept is a capsule: designed to accommodate passengers. This high-tech, monocoque carbon-fibre cocoon measures 2.6 metres long, 1.4 metres high, and 1.5 metres wide. The capsule transforms itself into a city car by simply coupling to the ground module, which features a carbon-fibre chassis and is battery powered.

For megacity journeys with high congested traffic, the capsule disconnects from the ground module and is carried by a 5 by 4.4 metre air module propelled by eight counter-rotating rotors. In this configuration, Pop.Up becomes a urban self-piloted air vehicle, taking advantage of the third dimension to get from A to B efficiently whilst avoiding traffic congestion on the ground.

Pop.Up_RREexteriors_04_copyright Italdesign


Once passengers reach their destination, the air and ground modules with the capsule autonomously return to dedicated recharge stations to wait for their next customers.

Thanks to the possibility of combining the capsule also with other means of public transportation, the Pop.Up offers a seamless travel experience. The user can stay for the entire journey in the same capsule without worrying about switching between different travel modes and enjoy the entire commute time, with real time interaction between the capsule and the surrounding urban environment and communities.

PopUp - 02_copyright Italdesign


Airbus is toying with a number of radical concepts in an attempt to solve urban jams. "Adding the third dimension to seamless multi-modal transportation networks will without a doubt improve the way we live and how we get from A to B,” said Mathias Thomsen, General Manager for Urban Air Mobility at Airbus, on the occasion of the unveil.

“Successfully designing and implementing solutions that will work both in the air and on the ground requires a joint reflection on the part of both aerospace and automotive sectors, alongside collaboration with local government bodies for infrastructure and regulatory frameworks. Italdesign, with its long track record of exceptional vehicle design was an exciting partner for Airbus for this unique concept project.”

Pop.Up_copyright Italdesign 1


“Italdesign is a service company, created to provide services and mobility solutions to interested parties worldwide. It is deeply rooted in our DNA to search for future state-of-the-art solutions,” said Italdesign CEO Jörg Astalosch. “Today, automobiles are part of a much wider eco-system: if you want to design the urban vehicle of the future, the traditional car cannot alone be the solution for megacities, you also have to think about sustainable and intelligent infrastructure, apps, integration, power systems, urban planning, social aspects, and so on.

"In the next years ground transportation will move to the next level and from being shared, connected and autonomous it will also go multimodal and moving into the third dimension” said Astalosch. “We found in Airbus the perfect partner who shares this modern vision for the future of megacities to develop a sustainable multi-modal vision of megacity transportation.”

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