As many as five market introductions will take place in the coming weeks.
Proton will soon announce the start of CKD and sales operations in Kenya and Pakistan as well as the international market debut of the X50 in Brunei.
Bangladesh and Egypt will also be hosting virtual product launches for the current Saga this month. This will be followed by a similar launch to occur in Nepal just as the year draws to a close.
Proton’s export business has grown 10.6% so far this year.
“While local market leadership is one of our targets, it is equally vital for the Proton brand to build up its presence internationally, representing both the company and Malaysia," said Proton Holdings Bhd chairman Datuk Sri Syed Faisal Albar.
"This was part of the 10-year plan that was devised at the beginning of our strategic partnership with Geely.”
Exports of Proton cars began with the Saga in 1989 and since then, 405,267 units have been sold in various markets globally.
At the end of November 2020, the number of Proton vehicles exported to other countries had already exceeded the total from the year before.
