Sales tax holiday: Sime Darby Motors seeing demand boom

By THOMAS HUONG | 22 June 2020

PETALING JAYA: Thanks to the sales tax holiday, Sime Darby Motors is seeing a boom in demand for its vehicles.

Sime Darby Motors is currently represented by its 27 branches retailing BMW, MINI, Motorrad, Volvo, Jaguar, Land Rover, Porsche, Ford, and Hyundai vehicles, as well as Sime Darby Auto Selection, which retails quality pre-owned cars.

The government had recently moved to fully exempt sales tax for locally assembled cars, and halved the sales tax for imported cars to 5% (from 10%) from June 15 to Dec 31, 2020.

Jeffrey Gan, the managing director of Sime Darby Motors’ retail and distribution arm said, “With the added tax exemptions as incentive, we are seeing signs of recovery as foot traffic and orders across all our brands in Sime Darby Motors are returning to pre-lockdown levels”.

“Nevertheless, we remain committed in upholding the standard operating procedures (“SOPs”) set by the government by ensuring that social distancing is strictly practiced at all times at all our premises. We do this by limiting the number of customers at our premises depending on the size of the retail area to avoid overcrowding. The safety and health of our employees, customers and business partners remain our utmost priority”.

Also, Sime Darby Motors recently launched its Corporate Programme which entitles a company, its directors, employees and their spouses to enjoy fleet membership entitlement, which includes car price discounts of up to 10%, when they buy at least two cars.

Sime Darby Motors also invested over RM560 million in building the first of its kind auto mall in the region known as Sime Darby Motors City located at Ara Damansara.

With the sales tax holiday, car buyers get significant savings.

For example, BMW buyers get savings of around RM7,000 for a 320i Sport, to savings of RM31,388 for a 840i Gran Coupe M Sport.

For MINI buyers, savings range from around RM9,000 to RM14,000.

Meanwhile, the Hyundai Santa Fe now comes with savings up to RM6,250 while the i30N performance hatchback is now cheaper by RM5,090.

Volvo car buyers can save RM13,348 for a S60 T8 R-Design and see savings of RM23,078 for a XC90 T5 Momentum.

As for Porsche models, the new base prices are reduced from RM13,000 up to RM48,000.

For example, the Macan with a new base price of RM439,351 has a price adjustment of RM15,649.

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