Volvo Car Malaysia has partnered with E-waste Recycling Through Heroes (ERTH) to provide an avenue – an E-waste Green Box – for all Malaysians to responsibly dispose and recycle their used electronics at Volvo Car dealerships nationwide, as well as at the Volvo Car Manufacturing Malaysia plant site.
The dealerships and the plant will have a dedicated E-waste Green Box located in a visible area where the general public, not just prospective customers, can drop off any devices or components running on electricity or battery that can fit into the box. This includes, but is not limited to laptops, mobile phones, monitors, tablets, printer, keyboard, batteries and gaming consoles. For bulkier items, individuals are encouraged to book a free pickup service on www.erth.app.
This initiative comes off the back of Volvo Car Malaysia’s ongoing sustainability campaign – the Volvo Green Planet – which aims to bring greater awareness towards today’s pressing climate concerns and propel the brand closer to its long-term goal of becoming climate neutral by 2040.
Volvo Cars as a group aims to reduce CO2 emissions per car by 40 per cent between 2018 and 2025 through electrification, and also tackles carbon emissions in all aspects of its business, from manufacturing and operations to its supply chain and even its approach to recycling and reuse of materials.
Volvo Car Malaysia, along with other Volvo Cars facilities around the world, has taken to more sustainable approaches to their business such as abstaining from single-use plastics and going paperless for all brochures and price lists at its headquarters and Volvo dealerships.
“At Volvo, we walk the talk. Instead of only talking about sustainability, we drive it by embracing and integrating the practice into our business and day-to-day life," said Volvo Car Malaysia marketing and PR director Akhtar Sulaiman.
"When coming up with the idea for the E-waste Green Box, we wanted to enable all Malaysians – and not just our customers and employees – so that together we can drive this sustainability journey together, for the greater good of our planet and our future generations, so that we leave behind a safer and greener world for them to live in.”
ERTH is a registered organisation with the Malaysian Department of Environment that collects, buys and transports electronic waste to be recycled at local government-licensed recycling facilities. It ensures that the recycling process is in line with the guidelines from the Basel Convention, an international agreement treaty designed to reduce the movement, transport and/or shipment of hazardous waste between nations.
