Volkswagen educates about child safety

By CARSIFU | 12 June 2015

KUALA LUMPUR: A child passenger safety (CPS) training module will be rolled out to benefit 280 childcare centres nationwide thanks to the partnership between Volkswagen and the Association of Registered Childcare Providers Malaysia (ARCPM).

The training aims to ensure an extended reach of child safety in cars to Malaysians at large.

“Many parents thought that the safest way to carry a baby is in their arms and it is not unusual to see toddlers riding on an adults lap. We believe it is of utmost importance to educate people about the seriousness of this issue,” said Volkswagen Malaysia human resource director Puan Sharifah Salmah Syed Harun.

The goal is to change the mind-sets and help parents take the appropriate steps to ensure the safety of children in cars.

According to a 2011 MIROS Report, children are the first and the second leading groups of casualties with aged 1–4 years old at 43.8% and 5–9 years old at 30.2% respectively.

Volkswagen Child Safety - 02 Puan Sharifah Salmah Syed Harun
Volkswagen Malaysia human resource director Puan Sharifah Salmah Syed Harun

Puan Sharifah believes that the training module will inspire, mobilise and strengthen prevention measures and engage childcare centres as agents of change in their respective communities.

She said that the training would also empower and facilitate the childcare centre personnel’s role in creating safety consciousness and uphold child protection.

It is through such a campaign that CPS trainers from ARCPM network will train other operators of childcare centres in order to educate approximately 28,000 parents on the importance of using proper child car seats to curb injuries and losses in life.

Aside from the roll out of the CPS training module, Volkswagen Malaysia will also donate 200 Volkswagen child safety seats and 10,000 copies of the A-Z of road safety flash cards to ARCPM to further support the ongoing effort in education and raising awareness on this issue.