STUTTGART: Porsche is planning to become the first car maker to offer music streaming service Apple Music built into a model with their upcoming Taycan.
The fully electric roadster, which formally debuts in September, integrates Apple Music into its cockpit as standard, with the service available on the touchscreen display.
Apple Music subscribers can stream via the Taycan's three-year complimentary in-car internet data roaming package, meaning crossing borders shouldn't put a stop to your driving soundtrack.
However anyone considering the car simply because of the "free" Apple Music integration should note that even the €2,500 (RM11,637) downpayment for European buyers would get you roughly a lifetime subscription to Apple Music on your smartphone.
Expected to cost upwards of US$150,000 (RM633,000), the Taycan will be Porsche's first-ever electric car when it launches on the market at the end of the year.
With Porsche's voice assistant, you can request songs, albums, radio stations or even some of the playlists specifically created by Porsche.
This is the first-ever full integration of Apple Music in any vehicle, while other, new or existing Porsche owners will also receive up to six months free of the streaming service.
"Listening to music while driving can be an electrifying feeling," said Oliver Schusser, Vice President of Apple Music and International Content. "With the Taycan (..) customers now can choose Apple Music built-in seamlessly to find the perfect soundtrack for every drive.”
