Honda Malaysia opens its biggest 3S centre in Kuching


KUCHING: Honda Malaysia has opened its biggest showroom in the city with the introduction of the new 3S centre here by Northmont Capital Sdn Bhd.

The new Honda 3S centre is strategically situated in Petra Jaya, which is convenient and easily accessible for customers residing in the many residential areas to the north and south of the Sarawak River.

Honda Malaysia now has 14 dealerships in the East Malaysia region, and the opening of this new Honda 3S centre can further enhance the Company’s dealership network in the region.

Northmont Capital invested RM15 million into the new Honda 3S Centre that sits on a 4,711-square-metre land with a total build-up area of 2,339 square metres, which is the biggest Honda 3S Centre here.

The new 3S centre houses a total of 12 service bays, 3 general repair bays and 1 tyre service bay that can service up to 50 cars per day.

Pic 04 Honda Dealer Opening_Northmont Capital

“Honda Malaysia is also prioritising after-sales services to offer the best experience of owning a Honda," said Honda Malaysia managing director and chief executive officer Hironobu Yoshimura.

"To-date, Sarawak recorded close to 40,000 service intakes, which is an increase of 17% from 2021. The opening of this new 3S centre with facility expansion is timely to meet increasing demand and customer needs. I am confident that this new Honda 3S Centre can provide enhanced after-sales service to our customers in Kuching and further elevate the customer satisfaction,” said Yoshimura.

Northmont Capital has made available a variety of amenities at the 3S centre, comprising comfortable lounges, complimentary Wi-Fi services, and kids’ corner.

On top of that, the dealership offers road tax renewal and insurance coverage renewal services, car wash services, vehicle air conditioning service, and tyre alignment and balancing services, among others for customers’ convenience.

Pic 07 Honda Dealer Opening_Northmont Capital

“This year, the East Malaysia region has recorded encouraging sales performance, and contributed 5% to Honda Malaysia total sales from January to September 2022," said Honda Malaysia managing director and chief executive officer Hironobu Yoshimura.

"Out of the 5% sales contribution, Sarawak is the bigger contributor with 3%. The City is the most sought-after model in Sarawak, contributing 22% to the total state sales in the region. The new HR-V which was launched in July 2022 has also received overwhelming response in Sarawak, with over 200 units sold in the state.”

Pic 01 Honda Dealer Opening_Northmont Capital
Pic 07 Honda Dealer Opening_Northmont Capital
Pic 06 Honda Dealer Opening_Northmont Capital
Pic 03 Honda Dealer Opening_Northmont Capital
Pic 02 Honda Dealer Opening_Northmont Capital
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