Mazda MX-5 is 2016 World Car of the Year in historic double win

By CARSIFU | 25 March 2016


HIROSHIMA: The Mazda MX-5 has been named as the 2016 World Car of the Year as well as World Car Design of the Year award.

It is the first time in the history of the awards that a single model has taken both titles.

The MX-5 is the second Mazda to win the design award, following the Mazda2 in 2008. The third-generation MX-5 was one of three finalists for the same award in 2006, as was the Mazda3 in 2014

Launched globally in 2015, the MX-5 has found favour with customers, thanks to its vastly reduced curb weight, human-centered design and “Jinba-ittai” fun-to-drive feel.

awards-322-s

READ MORE: CarSifu reviews MX-5

The new MX-5 has won over 30 awards so far, including 2015-2016 Car of the Year Japan and 2016 UK Car of the Year.

The retractable hardtop version of the model, MX-5 RF, made its world premiere at the New York International Auto Show.

“As our iconic MX-5 roadster approaches one-million units of production, these awards are proof that it is as young, vibrant, fun and relevant as ever, and proof that every Mazda looks as incredible as it drives, and drives as incredibly as it looks. While I accept this award on behalf of the company, I do so representing every Mazda employee, retail partner and customer around the world who has ever felt the joy of driving a pure roadster," said  Mazda managing executive officer Masahiro Moro.

WCOTY_List


Keywords