Asbenz Mercedes-Benz autohaus opens in Langkawi

By CARSIFU | 25 August 2023


KUALA LUMPUR: Mercedes-Benz Malaysia and Asbenz together unveiled the latest autohaus to date in Langkawi, marking a significant milestone as they extend their rich history of 20 years in Kedah.

The new autohaus features the brand’s latest luxury retail standards, catering to an exclusive clientele with a penchant for luxury and top-end vehicles on this island.

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This Langkawi expansion also provides customers exclusive access to the brand's premium vehicle models including the Mercedes-AMG, Mercedes-Maybach, and Mercedes-Benz G-Class with attractive duty-free prices.

The autohaus has up to 10 fully equipped work bays, meticulously designed to accommodate the servicing needs of up to 70 vehicles within a single month.

Scheduled service maintenance and major repairs are carried out by Mercedes-Benz-certified trained technicians ensuring quality of service for all customers.

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The outlet is also ready to serve the brand’s Mercedes-EQ customers with on-site charging facilities demonstrating its dedication to the future of mobility.

Other service differentiation offerings range from Express Service 2.0, door-to-door service, drop and go, online booking, DSDPay, maintenance service and care package, unit repairs and electrical diagnosis, 24-hour roadside/emergency assistance, assistance in insurance claim processes up to approval, and insurance and road tax renewal.

To date, Asbenz has invested a total of RM15mil overall including the latest RM2mil investment to the Asbenz Langkawi Autohaus.

It currently operates a total of four Autohaus located in Kedah, Pahang and Terengganu.

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Mercedes-Benz Malaysia president and CEO Amanda Zhang said the new autohaus in Langkawi is a testament to the company and partner Asbenz to provide an extraordinary customer experience.

“The meticulous attention to detail in the design and functionality of the Autohaus mirrors Mercedes-Benz's own commitment to luxury and innovation.

“Asbenz has consistently demonstrated the ability to create spaces offering not just vehicles but a lifestyle. With this latest addition, customers in Langkawi will be immersed in the world of Mercedes-Benz, where sophistication, technology, and top-notch service converge to elevate their journey on every level,” she said.

Asbenz Stern Sdn Bhd managing director Goh Chuan Kiong said the company's journey with Mercedes-Benz Malaysia has been one of a shared passion for luxury and precision engineering.

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“Today, as we proudly extend our legacy into Langkawi, we are excited to offer our valued customers the finest Mercedes-Benz models, paired with our dedication towards unparalleled customer services by our trained technicians.

“Our enticing line-up of Mercedes-Benz models comes with duty-free pricing, enhancing the appeal of our offerings.

“Complementing this, our newly established showroom boasts a team of meticulously trained technicians, poised to deliver exceptional support and service to customers exploring the world of Mercedes-Benz luxury,” he said.

The Autohaus, covering 15,696sq ft of showroom and amenity spaces, is a comprehensive one-stop auto centre situated on a vast 38,323sq ft plot of land.

It features amenities such as the Star Lounge and access to Mercedes-Benz lifestyle collection.

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