The carmaker announced on Friday that it is expanding its apiary or beehouse in Crewe, increasing the colony size of the famous ‘Bentley Bees’ from 600,000 to over 1 million through the installation of seven new bee hives.
As part of the company’s Beyond100 strategy, Bentley is focusing on making its historic Crewe campus even more environmentally friendly as the company aims towards becoming the leaders in sustainable luxury mobility.
In a further move, Bentley is encouraging its colleagues to enhance local biodiversity by handing out wildflower seeds for them to plant in their communities.
Bentley and its staff have been cultivating the bees for the past five years. The bees have produced over 2,000 jars of honey for the staff and customers to date.
The Crewe-based manufacturer, hopes that in 2023 Bentley can surpass last year’s record honey harvest, where the bees produced over 1,000 jars of honey whilst helping to pollinate the on-site flora and bring wider benefits to the surrounding Cheshire countryside.
World Bee Day is celebrated annually on May 20.
