BMW rolls out China-only 1 Series Sedan

By CARSIFU | 6 March 2017


MUNICH/BEIJING: Car makers have been bending over backwards to cater to Chinese buyers with models that are specific to China.

Case in point are the Honda Avancier, Peugeot 308 sedan, VW Phideon, Mazda CX4 and a long wheelbased Mercedes E-Class.

BMW has been jumping on the bandwagon with stretched versions of the X1, 3 Series, 5 Series and now there's a 1 Series Sedan, which was launched in Shanghai recently. The Mercedes CLA fighter is the newest entry to the compact premium vehicle segment that is seeing big potential in China. BMW makes cars for that country through a joint venture with Brilliance Automotive.

P90249313_highRes_the-new-bmw-1-series

P90249319_highRes_the-new-bmw-1-series


There is a choice of three turbocharged power units: a 2.0-litre 4-cylinder (231hp/350Nm) engine; another 2.0-litre engine (192hp/280Nm); and a 1.5-litre 3-cylinder power unit (136hp/220Nm).

The BMW 1 Series Sedan was developed at BMW headquarters in Munich with the support of Chinese engineers. The vehicle concept, and equipment are geared towards the specific requirements of modern target groups in China as well as the road and traffic conditions there.

With its notchback body in characteristic three-box design, the new model reflects the style preferred by Chinese customers. The 1 Series hatch is also offered in China.

P90249322_highRes_the-new-bmw-1-series

P90249320_highRes_the-new-bmw-1-series


Short overhangs, a long engine compartment lid, a passenger cell that is set back and a long wheelbase of 2,670mm give the 1 Series Sedan an elongated, sporty look.

The hallmark brand features of the front section include the wide radiator grille, large air inlets and twin circular headlights with state-of-the-art LED technology.

The rear sports a model-specific design dominated by horizontal lines which underscore the vehicle’s width and supreme road holding. The rear lights protruding far into the side section to form a characteristic L shape to underscore the car’s sturdy appearance.

P90249321_highRes_the-new-bmw-1-series

P90249323_highRes_the-new-bmw-1-series

P90249317_highRes_the-new-bmw-1-series

Keywords