PETALING JAYA: BMW Group Malaysia is set to hold its largest display of brand-new vehicles at the Malaysia Autoshow 2024 (MAS 2024).
It will feature models from its BMW, MINI and BMW Motorrad portfolios. It started to participate in the show in 2023 at the same time the show was brought back after a three-year break.
The showcase at MAS 2024 is part of BMW Group Malaysia's broader strategy to promote the adoption of electric vehicles (EVs) and introduce new models that combine the brand's signature driving dynamics with the latest automotive technology.
To attract customers, BMW is offering unique promotions during May, coinciding with the show, which is being held at Malaysia Agro Exposition Park Serdang (MAEPS).
The promotions include a complimentary one-year BMW Comprehensive Motor Insurance for selected bookings on the 3 Series, the X, and i models.
In addition, BMW Financial Services Malaysia is offering a RM10,000 cash rebate for selected model variants.
The exhibition will allow visitors to experience BMW’s latest lineup firsthand in Hall A2 of MAEPS, with opportunities for test drives and test rides of selected BMW, MINI, and BMW Motorrad models.
The show will be open to the public from May 22-26, with general admission tickets available online.
In conjunction with the event, BMW Group Malaysia is organising a BMW iX2 "#MAKEITREAL" contest, giving participants a chance to win an iX2 xDrive30 M Sport.
From May 6 to June 5, entrants can submit a 30-second video on their social media platforms, explaining why they should win the vehicle. The contest aims to inspire and fulfill the automotive dreams of its participants.
The winners will be announced on June 22 at the BMW iX2 Street Playground event.
The event will feature prizes such as extended weekend test drives with the iX2 and BMW Lifestyle Merchandise, culminating in the award of the iX2 as the grand prize.
