PETALING JAYA: Chery Corporate Malaysia recently celebrated the achievements of its dealerships and team members at an inaugural gala dinner.
The evening saw 32 awards presented across 15 categories, recognising excellence in sales, service, and marketing that strengthened the Chery brand experience nationwide in 2025.
“The hard work, dedication, and belief demonstrated across the dealer network are the engines driving Chery’s growth,” said Chery Corporate Malaysia executive vice president Men Lin Bo.
The Best Dealer of the Year 2025 was awarded to Chery Medini (Gagner Auto Sdn Bhd).
The outlet achieved Gold status, proving its strength as an exceptional all-round performer, and also secured the Top Sales Outlet 2025 title.
Several team members from Chery Medini were also recognised, including four staff members who received the Top Sales Advisor accolade.
In addition, Lim Wei Jin, the dealership’s service lead, was named Service Centre Manager of the Year making Chery Medini one of the most decorated dealerships of the night.
The Silver and Bronze titles were awarded to Chery Glenmarie (Joystar Auto Sdn Bhd) and Chery Bandar Bukit Puchong (Lesydear Automobile Sdn Bhd) respectively.
Also, Norfarlyana Ahmad Afandi from Chery Glenmarie (Joystar Auto Sdn Bhd) was one of five recipients of the Top Service Advisor 2025 awards.
Previously in an administrative role, Norfarlyana had transitioned into a customer-facing position without prior experience.
She shared that Chery’s structured training programmes played a critical role in helping her adapt quickly.
Interacting with peers from other dealerships during these sessions broadened her understanding of customer needs, product knowledge, and service expectations.
“When you understand the product well, you can explain things better with confidence with my customers, that’s how I learned,” she said.
The evening also recognised leadership excellence, with Christy Ching from Chery Puchong (CNO Autohaus Sdn Bhd) named Top Sales Manager of the Year.
Reflecting on her journey, Ching spoke candidly about her experiences in a traditionally male-dominated industry.
“It hasn’t always been easy to stand out, I was once turned down for a role because of my gender,” she shared.
Ching added, “What makes a difference is being in an environment that values equal opportunity. I’m grateful to be part of the Chery brand, where people are recognised for their
ability and effort, and where women are given the space to grow and contribute. That support encouraged me to keep improving, keep building myself, and keep moving forward.”
Meanwhile, Ivy Tan Shiuh Ling from Chery Perai (Carshen Motors Sdn Bhd), claimed the Top Sales Advisor 2025 (Champion) title after recording the highest number of registrations.
Tan shared that staying prepared and putting customers first were key factors in her achievements.
Chery Setia Alam (Creater Auto Sdn Bhd) was named Top Body and Paint Outlet, while Chery Ipoh (Leading Fame Auto Sdn Bhd) received the Top Service Centre award for its consistent commitment to operational and aftersales quality.
