Flagship Suzuki Cars Malaysia showroom opens

PETALING JAYA: The first flagship Suzuki Cars Malaysia showroom has opened in Petaling Jaya.

Naza Automotive Group (Naza Auto), through its wholly-owned subsidiary Naza Eastern Motors, launched the facility recently.

In a statement, Naza Auto said the facility is designed to redefine the Suzuki retail experience in Malaysia and accelerate the brand’s growth trajectory in the country.

Located next to Naza Auto Mall, the 5,000 sq ft flagship showroom incorporates Suzuki’s latest corporate identity and design, featuring vibrant zones, dedicated service counters within the showroom itself, a lifestyle lounge with a kids’ corner, and private discussion rooms.

Naza Auto chairman Datuk Jasmy Ismail said the launch embodies Naza Auto’s broader vision to future-proof its business and deepen its engagement with Malaysian consumers in an evolving, experience-driven market.

"It reflects our strategic realignment to concentrate on core, high-impact segments like Suzuki, which remains one of the most trusted and dynamic brands in the compact and urban mobility space,” said Jasmy.

Naza Auto is streamlining its business portfolio to focus on profitable automotive brands while phasing out non-core, lifestyle-oriented segments that no longer align with its long-term objectives.

Suzuki Cars Malaysia is a strategic growth pillar under this roadmap, with plans to expand its dealership footprint over the next few years, supported by digital engagement platforms, innovative aftersales solutions, and loyalty programmes.

The new Petaling Jaya showroom will also serve as the exclusive showcase for all future Suzuki models entering the Malaysian market.

In conjunction with the launch, customers can look forward to exclusive mid-year promotions and tailored loyalty programmes, designed to reward both new and existing Suzuki owners.

“Naza Auto reaffirms its confidence in the Malaysian automotive industry’s growth potential, especially in the compact SUV and crossover segments where Suzuki’s versatility, reliability, and distinctive style continue to resonate strongly,” added Jasmy.