KUALA LUMPUR: The new Ford Ranger Platinum 2.0L Bi Turbo Diesel offers a luxury statement in its pick-up lineup, and prices start from RM183,888 (on-the-road without insurance) in Peninsular Malaysia, RM189,688 (on-the-road without insurance) in Sabah, RM189,688 (on-the-road without insurance) in Sarawak.
It is sold with a five-year manufacturer’s warranty, or 160,000km (whichever comes first).
Customers can also opt to extend to a six-year or seven-year or up to 40,000km coverage with the Premium Care extended warranty package (EWP).
Ford also offers Extended Service Plan (ESP) packages.
From 3-5 November, those who book the new Ranger Platinum will receive a complimentary Xiaomi Phone Holder with automatic open and close feature, which will be given upon vehicle delivery.
As a special bonus, customers will also receive a Ford Ranger Getaways Discount of RM1,000, which will be received via a promo code at the time of vehicle delivery.
Malaysia is the first Asean market to launch the new Ranger Platinum.
“We’ve seen growth in high-end variants in this segment over recent years, so we challenged ourselves to create a vehicle that provides all of our customers’ wants and needs,” said DJ Simpson, managing director, Ford Asia Pacific Distributor Markets.
“The new Ranger Platinum gives customers the chance to have their cake and eat it too - They get the next-gen Ranger’s inherent capability with a serious dose of class and sophistication,” said Turse Zuhair, managing director, Sime Darby Auto ConneXion-Ford.
The new Ranger Platinum is available only in double cab specification and is powered by Ford’s 2.0L Bi Turbo diesel engine, producing 210ps and 500Nm of torque.
Power is delivered through the Ranger’s electronically controlled part-time four-wheel drive system, combined with 10-speed automatic transmission and an e-Shifter.
“Ranger Platinum is focused on owners who need a truck that combines both premium luxury for the family, and the flexibility of a work truck for their business,” said Ian Foston, Ford chief platform engineer, Ranger.
Key exterior enhancements include a unique grille, 20-inch alloy wheels (first-in-Ranger), ‘Platinum’ hood badging, Silk Chrome trims, Matrix LED headlamps (first-in-class, best-in-class), a dampened tailgate which makes lowering the tailgate effortless, and Ford’s ingenious Flexible Rack System (first-in-class), Swing-in-Place roof-rails and Power Roller Shutter.
The new Ranger Platinum will also be available in the Equinox Bronze paint colour, previously available only on the Ford Everest.
“From the new hero paint colour to the design of the 20-inch alloys and the premium Silk Chrome trims, we wanted Ranger Platinum to look like a luxury vehicle,” said Max Tran, chief designer, Ford Ranger.
Premium appointments include quilted leather accented seats and a 12.4-inch digital instrument cluster, 12-inch infotainment screen with the latest SYNC 4A, Bang & Olufsen (B&O) speakers, ambient lighting, E-Shifter and Active Park Assist 2.0.
The front seats are heated and ventilated (first-in-class) with 10-way power adjust and with memory function for the driver (first-in-class), while the digital instrument cluster and decorative finishes add to the sense of opulence.
There is also a Everest-inspired dashboard which features a closed shelf and upper glovebox, while badging on front seats and floor mats round out the interior enhancements.
It comes with Ford’s Flexible Rack System, a sliding sport bar that is adjustable to fit longer items.
The roof racks feature roof rails that swing across the roof when needed, can be adjusted to two different lengths, and then stored away in the roof rails when not being used.
The clever Flexible Rack System can be operated by one person and locks into five different positions along the length of the load box.
A pop-up crossbar increases the height of the loading platform to match the Swing-in-Place Roof Rails.
“The Flexible Rack System has been tested to the same durability standards as next-gen Ranger itself,” said Nik Tribhuvan, senior engineer, special vehicle engineering.
- Silk Chrome trim including unique grille, ‘PLATINUM’ badging on the hood, front doors and tailgate
- Unique 20-inch Alloy Wheels (First-in-Ranger)
- Matrix LED Headlamps with auto dynamic levelling, LED DTRLs, and Full LED tail lamps (First-in-Ranger, Best-in-class)
- Damped (gas strut) Tailgate
- New Flexible Rack System (First-in-class)
- Power Roller Shutter
- Platinum exclusive colour: Equinox Bronze
- 12.4-inch Colour Digital Instrument Cluster (Best-in-class)
- 12-inch Colour Multi-Function Touch Screen (Best-in-class)
- Heated & Ventilated Front Seats with Premium Quilted, Perforated Leather Accented Trim (First-in-class)
- Driver Memory Seats with 10-Way Power Adjust for Driver and Front Passenger (First-in-class)
- Bang & Olufsen Premium Audio System (Best-in-class)
- Distinctive ‘Platinum’ branding on front seats & upper glovebox
- Accent stitching & decorative finishes
- e-Shifter (Best-in-class)
- Active Park Assist 2.0