Geely enters Australia and New Zealand with EX5 SUV

SYDNEY: Geely Auto has launched the marque in Australia and New Zealand, and the first model is the Geely EX5 sport utility vehicle (SUV) which is the twin of the Proton e.MAS 7 in Malaysia.

In a statement, the Chinese automaker said "This expansion finalized Geely's business layout across five continents with a robust channel of networks and inclusive products."

Geely Auto Group CEO Jerry Gan said, "2025 is the start of the Geely 2030 Vision. By the end of the year, Geely will enter UK, Brazil, South Africa and other markets, and add more than 300 new sales and service outlets to achieve 1100+ channels in the international market".

So far, the Geely EX5 has entered a multitude of markets and received more than 1,000 orders within a week of its launch in Indonesia, and captured customers' interest in the Philippines and Costa Rica.

Since its debut at the Electric Vehicles Expo at Automechanika in Germany, the EX5 has won international attention, and its first overseas deliveries was in Thailand in March 2025.

By the end of 2025, the EX5 will be introduced to more than 20 markets.

As Geely's first global model built on GEA (Global Intelligent Electric Architecture), the EX5 incorporates Geely's core new energy vehicles' (NEV) technology, including the Short Blade Battery, CTB Structure and 11-in-1 Intelligent Electric Drive.

In the next 3 years, Geely will continue to increase the number of its products in overseas markets, launching 8 NEV models that are built on the GEA architecture to cover different market segments.