Grab appoints Adelene Foo as MD for Malaysia

PETALING JAYA: Grab has appointed Adelene Foo as managing director of Grab Malaysia, effective Feb 1, succeeding Sean Goh.

In a statement, Grab said Foo would oversee the business strategy and operations of Grab’s businesses in Malaysia.

A ten-year veteran at Grab, she was previously the country head in Malaysia between 2012-2014 before moving on to regional roles, most recently the regional head of merchants & regional head of GrabExpress as well as newly appointed chief executive officer of Jaya Grocer.

Goh will assume the position of regional head of deliveries and mobility.

Group managing director of operations Russell Cohen said Grab had evolved rapidly over the past 10 years as it introduced new services and features in its "superapp".

“We are now more focused than ever on building amazing products and services for our customers, using tech for the good of the Malaysian community to help them earn, ride, eat, shop and access financial services.

“Foo’s proven credentials and entrepreneurial spirit in scaling and growing Grab across Southeast Asia fits perfectly for this next phase of growth for Grab in Malaysia and I’m so excited to welcome her back to the country leadership team," Cohen said.