The Grandeur is badged as Azera in markets outside South Korea.
Since its original debut as Hyundai’s high-end sedan in 1986, Grandeur has led the Korean sedan market, with design and innovations as its strong suit.
The seventh-generation Grandeur has evolved into a model with a new level of refinement and sophistication, innovative design cues and high-tech details, while retaining some retro cues.
The new Grandeur’s exterior design takes inspiration from previous models and applies Hyundai Motor’s philosophy to reflect on its past while setting a course for the future.
One of the model’s most prominent aspects is its pure volume and sense of proportions that balance premium and dynamic styling attributes.
The Grandeur is defined by a "Seamless Horizon Lamp" inspired by the first light of dawn, accentuating the model’s wide stance and harmonising with its parametric jewel grill.
The large sedan’s volume is accentuated by a single character line that runs horizontally from the headlamps to the rear combination lamp over clean body sides with frameless doors and auto-flush handles.
Grandeur’s stretched wheelbase blends with the receding cowl point and C-pillar to provide a sense of spaciousness as well as dynamic and sporty proportions.
The "Seamless Horizon" design is also applied to the signature combination lamp that spans the taut rear end, emphasising the model’s slim yet confident stance.
For the Grandeur cabin, Hyundai created a wrap-around interior space trimmed in premium and sustainable materials to provide a clean, comfortable respite for busy lives.
The ambient mood lighting spreads softly across the door trim and the front of the dashboard, and interactive lighting on the upper right of the integrated display provides a new user experience.
The pattern details on the door trim are designed with a delicate Korean aesthetic. Together, these elements provide passengers a calming space for relaxation and recovery.
The steering wheel was also inspired by the single-spoke design of the first-generation Grandeur and reborn in its current form by integrating and rearranging controls to provide a more optimised layout for the driver.
With the gear knob moved to the steering wheel, the console space provides neat and clean storage conveniences and wireless charging tailored for diverse customer lifestyles and connectivity needs.
On the sleekly styled interior surfaces, designers applied real wood, aluminum and naturally dyed Napa leather quilted in a traditional Korean pattern to provide further differentiation and refinement.
The sedan’s interior and exterior abound with sustainable materials. In addition to eco-process Napa leather, there is hygienic, anti-bacterial leather applied to various touchpoints.
