LONDON: iCaur will make its UK debut in early 2027, led by the flagship V27: a square-shouldered, five-seat SUV (sport utility vehicle) that pairs off-road capability with an advanced electrified powertrain.
A Chery International brand, iCaur was created for people who see a car as more than a way of getting from A to B.
That outlook is captured in the brand’s guiding philosophy, ‘Born to Play’.
iCaur’s UK debut in 2027 will coincide with Chery Automobile’s 30th anniversary and the completion of Chery International UK’s third year in Britain, following its arrival with Omoda in 2024.
Confirmed as iCaur’s first model for the UK, the V27 has pronounced wheel arches, a defined beltline, and cleaner, flatter panels.

Inside, physical buttons put key functions within easy reach, complemented by advanced digital screens.
Further details on UK specifications will be announced in the coming months.
However, iCaur has confirmed that the model will feature an advanced powertrain from Chery International, designed to deliver electrified efficiency alongside off-road capability.
iCaur will use Chery Automobile’s research and development (R&D) Centre of Excellence at UTAC Millbrook to refine and develop the car specifically for UK roads.

