Hyundai Pony coupe concept restored 50 years on

By CARSIFU | 19 May 2023


COMO (Italy): Hyundai Motor Co recently celebrated the restoration of the Pony coupe concept at a reunion held at historic Villa Pliniana in Lake Como, Italy.

At Hyundai's debut at the 1974 Turin Motor Show, the Korean automaker had shown its Pony coupe concept.

For the rebuilt project, Hyundai Motor collaborated with Italian design firm GFG Style, notably its father and son founders Giorgetto and Fabrizio Giugiaro to rebuild the 1974 Pony coupe concept that young Giorgetto had created.

At the reunion event, Hyundai Motor also showcased its N Vision 74 concept, which was inspired by the Pony coupe concept.

"Despite the poor industrial environment in the 1970s, my grandfather and Hyundai's founding chairman Ju-young Chung poured his heart and soul into rebuilding Korea's economy and improving the lives of its people after the devastating Korean War. He finally realized his vision of making Korea a country capable of developing its own vehicles with perfection," said Euisun Chung, executive chair of Hyundai Motor Group.

"I express my sincere gratitude to everyone from both Italy and Korea who played a critical role in the success of Pony."

Photo-2


Hyundai Reunion, a heritage brand platform that reflects on Hyundai Motor's past and its future direction, brought together all the designers and engineers involved on N Vision 74 and the original Pony coupe concept, including Giorgetto Giugiaro and former Hyundai Motor president Chung Goo Lee, for the celebration.

"In the age of electrification, a key condition for Hyundai Motor to become a leader in future mobility will be our ability to remain faithful to the unshakable values we inherited," said Jaehoon Chang, president and CEO of Hyundai Motor.

"Moving forward, through Hyundai Reunion and other heritage communication initiatives, we will continue to leverage our past as a unique vector for our future innovation."

Keywords