KUALA LUMPUR: Effective Jan 1, 2026, the Kia Sportage and Carnival are more competitively priced by Kia Sales Malaysia Sdn Bhd (KSM).
The locally-assembled C-segment Kia Sportage is now priced at RM128,800 (2.0G 2WD), RM138,800 (2.0G 2WD HI), RM158,800 (1.6T 2WD HI) and RM178,800 (1.6T 4WD HI).
Previously, prices for the Sportage were RM147,218 (2.0G 2WD); RM157,218 (2.0G 2WD High), RM176,899 (1.6T 2WD High) and RM186,899 (1.6T AWD High).
As for the locally-assembled Kia Carnival, the new prices are RM218,000 (2.2D seven-seater) and RM193,000 (2.2D eight-seater).
Previously, prices for the Carnival were RM259,888 (2.2D seven-seater) and RM245,888 (2.2D eight-seater).
KSM said the Kia Sportage and Carnival are now right priced, and "this places both models at a competitive advantage in Malaysia’s SUV (sport utility vehicle) and MPV (multi-purpose vehicle) segments."
KSM added that the company is rebuilding brand trust and market confidence in Malaysia, starting with a new pricing strategy for its existing product portfolio.
KSM is also establishing a loyalty programme, Kia-branded insurance and corporate incentives to demonstrate appreciation and commitment to both legacy and new customers.
“The new year marks a new beginning for Kia. We are proud to officially begin our journey of rebuilding the Kia brand through a standalone national sales company in Malaysia. We wish to assure fans that Kia is here to stay, and our priority is taking care of customers and inspiring progress through our innovative mobility solutions,” said KSM president and CEO Hyung Ho Kim.
“These first steps, which are to revamp our pricing strategy, recognise loyal Kia customers and incentivise corporate purchases, are all part of a concerted effort to answer the question, ‘Why Kia?’. Kia Sales Malaysia believes in right pricing our products,” explained KSM managing director Emily Lek.
In line with Kia global standards, the warranty coverage and parts replacement policy for newly purchased Kia vehicles in Malaysia will be valid for five years or 150,000km (whichever is first).
KSM is also implementing a price reduction of 15% on average for all Kia genuine spare parts.
KSM’s after-sales network is supported by a dedicated parts warehouse located in Shah Alam, Selangor.
The addition of this warehouse to the Kia network in Malaysia directly ensures reliability with speedy availability of spare parts which addresses any concerns about after-sales lead time.
Recognising the power of brand legacy and loyalty, KSM has established the Kia Circle.
This loyalty programme by KSM offers cash rebates of up to RM6,000 when existing Kia owners upgrade to a new Kia, which benefits owners and their family members (parents, children, and spouse).
Additionally, KSM will be introducing Kia Professional, a corporate fleet and professional programme.
It offers exclusive concessions of up to 3% targeted at members of professional bodies and major corporations for individual vehicle purchases, with customisable incentives for larger fleets.
To complement purchases through authorised Kia Dealerships, KSM is also offering seamless protection through the brand’s very own Kia Cares insurance programme.
Underwritten by Berjaya Sompo, Zurich and Zurich Takaful, it provides comprehensive coverage for accidental loss or damage as well as a range of benefits.
Owners are also in control of tailoring their coverage through optional add-on benefits to suit individual preferences.
These include all-driver coverage, allowances for accidental inconvenience and total loss, agreed value for up to 15 years, waiver of betterment for up to 10 years, unlimited towing, full special perils coverage and personal accident coverage of up to RM100,000.
Visit the Kia Sales Malaysia official website at www.kia.com/my from Jan 8, 2026 onwards for more information or their nearest authorised Kia showrooms to view, test drive or make a booking.
For sales and servicing inquiries, or immediate 24-hour roadside assistance, contact KSM Customer Support at 1300 88 0133 or email customersupport@kia-my.com.
