HANOI: Vietnam is Lynk & Co's first foray into South-East Asia as it eyes expansion into the region.
The Geely sub-brand had on Dec 16 celebrated the opening of its flagship store in Hanoi, marking a significant step in the company's growth.
Working with local partner Greenlynk, Lynk & Co aims to establish a strong presence in the Vietnamese automotive market. Greenlynk is a subsidiary of Tasco Group, a Vietnamese construction and engineering company.
This move follows the brand's success in the Middle East Gulf countries and signals a new phase in its global development.
Since debuting its first model, the Lynk & Co 01, in late 2017, the company has achieved a remarkable milestone by surpassing one million vehicles sold in less than six years.

Lynk & Co's product line-up spans SUVs, sedans, and both conventional and new energy models.
The brand's success is attributed to its user-centric approach, as reflected in its global presence, including clubs in European countries and a growing footprint in the Middle East.
A 09 SUV, based on Volvo XC90 underpinnings, was showcased at the Hanoi store opening.
For 2024, Lynk & Co's plans include opening in Ho Chi Minh City, establishing a presence in the Philippines, entering more Arab nations and exploring new markets in Central Asia.