Mazda North America unveils all-new CX-90 flagship

By CARSIFU | 2 February 2023


IRVINE: Mazda North American Operations has unveiled the first-ever Mazda CX-90 three-row seating sports utility vehicle (SUV), the brand's new flagship model.

Built on Mazda's all-new large platform, the all-new vehicle is wider, longer, and has more aggressive proportions that suit its high-performance appearance with world-class refinement.

The CX-90 is available with all-new electrified powertrains, including an inline 6 turbo and a plug-in hybrid, that offer drivers enhanced performance and efficiency.

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The all-new large platform features a front-engine, rear-wheel-bias longitudinal layout to elevate Mazda's signature driving performance.

The CX-90 is equipped with Kinematic Posture Control, which first debuted on the MX-5 Miata, a software feature that suppresses body lift on tight corners to enhance the grip and allows all occupants to maintain a natural posture.

By optimising rigidity across the entire vehicle body while meticulously designing the seats and suspension, the CX-90 achieves better balance, control, and confidence in a range of driving situations.

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With these thoughtful developments, along with standard i-Activ all-wheel drive, drivers can enjoy the full potential of the available high-output powertrains.

The large platform allows for a wider body and fenders and longer wheelbase, accentuating CX-90's strong stance and further emphasising its sense of performance.

The body is designed to be sleek with crafted curves that give the CX-90 ever-changing expressions created by the reflections of lights and shadows.

Available chrome garnishes on the lower bumpers emphasises its width and timeless styling, while new, available 21-inch diamond-cut wheels featuring a black metallic finish complement CX-90's powerful presence.

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Also being introduced with CX-90 is Mazda's latest Takuminuri colour Artisan Red.

This colour has been developed specifically to suit the CX-90 and provides a sophisticated, yet deeply saturated colour to the vehicle's blend of performance and refinement.

The interior features an expansive impression from the dashboard through the positioning of the vents and chrome trim extending to the doors for a modern, linear appearance.

Multiple materials, such as Nappa leather, wood, and tone-on-tone fabrics adorn the front seats to the available captain's chairs, and into the third row.

Also included is the distinctive fabric on the dashboard connected using hanging stitches, which is specifically inspired by hand-bookbinding and an intricate Japanese weaving technique known as Kumihimo.

The CX-90 comes with an all-new e-Skyactiv G 3.3-litre inline 6 Turbo engine with 340hp/500Nm, the highest horsepower and torque from a mass production petrol engine developed by Mazda when using the recommended premium fuel.

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This engine also gets the M-Hybrid Boost, a mild-hybrid system, to provide efficiency without compromising performance.

The electric motor is placed between the engine and transmission, creating a smooth acceleration from a standstill, and allowing the motor to directly power CX-90 at low speed.

This powertrain provides the CX-90 with an upscale feeling, a smooth-driving experience, engaging sound, and efficiency.

A second powertrain, the new e-Skyactiv plug-in hybrid electric vehicle (PHEV), is tuned specifically for the North American market to deliver responsiveness and acceleration through an output of 323hp/500Nm.

The PHEV version, featuring a 2.5-litre four-cylinder engine and an electric motor with 17.8kWh high-capacity battery, aims to provide the best performance with efficiency and can run purely on the electric motor in a variety of driving scenarios.

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Transmission for all powertrain line-up is the all-new eight-speed automatic transmission, specifically designed for the electrified longitudinal powertrains and large platform vehicles.

The multi-speed automatic gearbox, without a torque converter, delivers smooth and direct acceleration while improving drivetrain efficiency.

As with all Mazda vehicles, CX-90 seeks to maintain the same top safety recognition as Mazda's other products with many standard i-Activsense safety features, such as Smart Brake Support, Blind Spot Monitoring, Mazda Radar Cruise Control, and other new features that will help enhance the confident experience for all occupants.

The vehicle also features larger displays, accompanied by physical buttons that complement the interior styling.

New Mazda technologies, such as the See-Through View monitor, assist the driver in a variety of parking situations through the 12.3-inch centre display.

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