New Hino 3S centre opens in Kota Baru

By CARSIFU | 2 December 2022


KOTA BARU: Hino Motors Sales (Malaysia) Sdn Bhd has officially launched a new 3S centre in Tunjong here to provide good accessibility and more convenience to the customers in Kota Bharu and its surrounding area.

The centre is operated by Soon Seng Motors Enterprise (1988) Sdn Bhd which had invested RM2mil in the venture.

Spaning a 1.5 acre covered workshop area, the centre is also equipped with the latest facilities that meets Hino's service standard.

The facility is equipped with six service bays which and 15 repair bays capable of handling eight to 10 units per day and 210 units per month.

Customers can also enjoy a variety of amenities such as comfortable lounges, complimentary Wi-Fi services, free flow of refreshment and beverages.

Soon Seng Motors Enterprise also offers convenient services for customers including service maintenance and repairing, Puspakom arrangement on a weekly basis, on-site inspection, and 24-hour towing truck services.

At the opening, Hino Malaysia managing director Atsushi Uchiyama said new centre's one-stop solution would enable Hino to provide products which are perfect fit for each customer’s business but also to ‘Maximise vehicle Up-Time’ and ‘Minimize Vehicle Life-Time Cost’.

“We have always practice putting Customer-Centric first in our mind where we aim to serve the best and most convenient access and services to customers.

“We believe this new 3S centre is convenient and strategic for the customers making inquiries about the latest Hino models, vehicle body work, and attaining after-sales services and genuine parts supply,” he added.

Also present at the launch was Soon Seng Motors Enterprise managing director Joe Lee.

TRW receiving their sponsorship from Hino.
TRW receiving their sponsorship from Hino.


Hino Malaysia also handed its sponsorship to Kelantan Football Club, commonly know as ‘The Red Warriors’ (TRW) for the upcoming 2023/24 Malaysia Super League season.

Soon Seng Motor Enterprise originally started solely in vehicle sales from 1975 until 2010, and established a Hino 3S Centre in 2012.

Since then, the company progressed and had become the second-runner up overall in Hino Total Support Contest 2020, and their latest achievement includes first runner-up in Top Growth Sales 2021, first runner-up in Excellent Dealer Award 2021 and first runner-up for Dealer of the Year Award 2021.

The new 3S Centre is located near a highway and is easily accessible for customers.

It is located at PT 1346, Jalan Pasir Mas, Salor, Kg Gaung Kota, Kota Baru and is open on Saturday to Thursday from 8:30am to 5:30pm.

For inquiries, call the direct telephone no: 09-7418 836.

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