KUCHING: The official opening of the Kia Kuching Heng Lian Enterprise Bhd 3S (sales, service, and spare parts) dealership marks a significant step in the brand’s ongoing strategy to enhance customer accessibility.
Kia Sales Malaysia (KSM) president and CEO Hyung Ho Kim said, “This brings our brand closer to customers in East Malaysia. Together with our dealer partners, we are committed to delivering excellent products, a seamless ownership experience, and the highest standards of customer care.”
Located in the heart of Kuching’s financial and business district, the new 3S centre strengthens KSM’s retail and service capabilities in Sarawak.
Heng Lian Enterprise Bhd managing director Kevin Law, added, “With over four decades of experience in the automotive industry, Heng Lian aims to deliver the high standards of sales and aftersales service that come with every Kia vehicle. The RM1.5mil investment in this facility underscores our commitment to supporting Kia’s growth in East Malaysia."

The new 3S dealership spans a built-up area of 4,796 sq ft and features a showroom with capacity for three vehicles.
Its service centre has two work bays, capable of handling up to 260 vehicles per month.
The facility is also outfitted with the latest Kia diagnostic tools and offers a range of customer-centric amenities, including a cosy customer lounge, complimentary Wi-Fi, and a pantry with beverages and light snacks.
Established in 1984, Heng Lian Enterprise Bhd is a trusted automotive group based in Sarawak specialising in new passenger vehicles, new and used motorcycles, used commercial vehicles and hire-purchase financing.
KSM now operates 26 dealerships across Malaysia.
The Kia Kuching Heng Lian Enterprise Bhd 3S centre is located at Lot 106 and 107, Jalan Abell, Kuching, Sarawak.
Showroom hours are 8:30am to 5:30pm daily; 10am to 3pm on public holidays.
Service hours are 8:30am to 5:30pm weekdays; 8:30am to 5:30pm on Saturdays (excluding public holidays).
For sales enquiries and service appointments, customers may contact 011-3652 8268.
For general enquiries, servicing, or 24-hour roadside assistance, customers may contact Kia Sales Malaysia Customer Support at 1300 88 0133 or via email at customersupport@kia-my.com.