Rubber Boy tells the story of Ah Hock who learnt the values of sacrifice, gratitude and acceptance growing up in a rubber plantation, witnessing his mother’s devotion in providing for the family.
Zahariah (second from right); Ibrahimnuddin (third from right); and PDB head of retail business Shahruddin Muhammad Sidek (fourth from right) accompanied by the talents in Rubber Boy at the Yee Sang tossing ceremony.
Petronas senior general manager of Group Strategic Communications, Zahariah Abdul Rahman said, “Petronas is proud to be able to bring this warm, enduring story that resonates in the hearts of all Malaysians. We intend to send out a strong message to count your blessings and reminding everyone about the significance of being Malaysian and appreciating our common values.”
Viewers may log on to the official brand channel here to view the five-minute webfilm. The ninety-second TV commercial will be aired from Feb 4 onwards.
At the event, Petronas Dagangan Berhad (PDB) also launched its flagship road safety programme. This year, Petronas Coffee Break offers 880,000 cups of freshly brewed coffee at 142 participating Petronas stations nationwide on Feb 6 - 7 and Feb 13 - 14 2016.
PDB managing director and chief executive officer, Mohd Ibrahimnuddin Mohd Yunus said, “Our commitment for the festive safety campaign remains steadfast. We are expanding the participating Petronas stations from 40 stations last year to 142 stations. PDB also collaborated with Petronas Lubricants Marketing (Malaysia) Sdn Bhd and Proton Holdings Berhad to provide safety checks for vehicles at selected Petronas LubeXperts outlets and Petronas stations nationwide to ensure vehicles are in tip-top condition.”
Customers will also receive a 20 percent discount on brake fluids when they service their vehicles at selected Petronas LubeXperts outlets which ends on Feb 7 2016.
Petronas contributes RM20,000 worth of fuel to St. John Ambulance of Malaysia (SJAM) that would be providing emergency response services along the major highways this festive season.
For more information on Petronas Coffee Break and the locations of participating Petronas stations, please visit this website .
