PETALING JAYA: Honda Malaysia has introduced a new colour option of Platinum White Pearl for two the Civic sedan and BR-V crossover.
The new colour, which replaces White Orchid Pearl, was first made available on Honda Malaysia's Odyssey and the 10th Generation Accord.
The new colour further complements the elegance and stylishness of the Civic as well as the attractiveness and sportiness of the BR-V.
To-date, these two models are dominating its respective segment with substantial contribution to the total Honda Malaysia’s overall sales.
Honda Malaysia managing director and Chief Executive Officer Toichi Ishiyama said:
“White Orchid Pearl is a popular colour among Honda customers, accounting for 38% and 25% of the total sales for the 10th Generation Civic and BR-V respectively.
"When we introduced the Platinum White Pearl colour in the Accord early this year, we saw good market acceptance with this colour accounting for 33% of the sales of the model.
"We are extending this colour to the C-segment sedan leader and the refreshed 7-seater crossover in response to customer feedback.
"The glossy finish of the new Platinum White Pearl not only highlights the elegant look of the cars, it also accentuates the bodyline for a sleek and smooth exterior.
"Honda Malaysia will continue to actively monitor market demand as we strive to offer the best products for Honda customers,” he said.
